I always think it's cool when a story extends beyond the pages it's written on. When it becomes more than a book; it becomes an experience . Like Harry Potter. It was about the story, but it was also about so much more. People didn't just show up at the store for the book release, they showed up in full wizard garb, declaring their House. They wanted to immerse in the atmosphere. It wasn't enough for me to simply read the seventh and final book of the Harry Potter series. Oh no, I put on my son's Gryffindor robe and Harry glasses while reading. I told my family it was because I kept getting interrupted and that was my signal for them to leave me alone, i.e. Respect the Robe. But really...I just wanted to wear it. I wanted the full experience. I was ecstatic when I showed up to local book club meetings to discuss Three Daves and found that they'd immersed! At one they'd pulled out the 80s fashions---Izod, Keds, Sigma Chi-wear---and had my 80s New ...